What Are the Long-term Implications of Inconsistent Support Quality?
In the long term, inconsistent support quality can have several adverse effects on your email marketing efforts:
Reduced Efficiency: Frequent and unresolved issues can slow down your marketing processes, reducing overall efficiency. Lower ROI: Ineffective support can lead to suboptimal campaign performance, ultimately affecting your return on investment. Decreased Customer Satisfaction: If your emails are not delivered on time or contain errors due to unresolved issues, it can negatively impact customer satisfaction. Increased Churn: Persistent support issues may lead you to switch providers, incurring additional costs and disruptions.