There are several risks associated with not verifying your URLs before sending out an email campaign. These include:
Broken Links: This can frustrate users and result in lost leads. Reputation Damage: Constantly sending emails with broken links can make your brand appear unprofessional. Decreased Engagement: Incorrect URLs can lead to lower click-through rates, affecting your overall engagement metrics. Higher Unsubscribe Rates: Users may decide to opt-out if they regularly encounter issues with your emails.