irrelevant content

What Are the Signs of Irrelevant Content?

Monitoring certain key performance indicators (KPIs) can help you identify if your content is irrelevant:
Low Open Rates: If recipients are not opening your emails, it may indicate that the subject lines or content are not relevant to them.
High Unsubscribe Rates: A high number of unsubscribes can signal that your content is not meeting the expectations of your audience.
Increased Spam Complaints: If recipients are marking your emails as spam, it is a clear indicator that they find your content irrelevant or intrusive.
Poor Click-Through Rates: Low click-through rates can suggest that the content within your emails does not resonate with your audience.

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