negative word of mouth

What Causes Negative Word of Mouth in Email Marketing?

Several factors can contribute to negative word of mouth in email marketing:
Irrelevant Content: Sending emails that do not align with the recipient's interests or needs can frustrate them.
High Frequency: Bombarding recipients with too many emails can lead to annoyance and complaints.
Poor Design: Emails that are difficult to read or navigate can deter recipients.
Spammy Behavior: Emails that appear spammy or are unsolicited can lead to negative perceptions.

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