When selecting hardware for your email marketing needs, several specifications should be taken into account:
CPU: A powerful processor ensures that your server can handle multiple tasks simultaneously, from sending emails to processing analytics. RAM: Adequate memory is crucial for the smooth functioning of your email software and to manage large datasets effectively. Storage: Opt for high-speed SSDs to ensure quick access to and processing of your email lists and templates. Network Interface: A high-speed network interface card (NIC) is essential for fast data transfer rates, which can significantly reduce the time it takes to send out campaigns.