What Role Does Content Play in Aligning SEO and Email Marketing?
Content is the bridge that connects SEO and email marketing. High-quality, relevant, and optimized content can attract both search engines and email subscribers. When creating email campaigns, ensure that the content you are promoting is SEO-optimized, using appropriate keywords and meta tags. This way, when email recipients click through to your content, they land on a page that is also designed to perform well in search engines.