What Strategies Can Be Used to Engage Influential Customers?
Once identified, there are several strategies to engage these influential customers: - Exclusive Content: Offer exclusive content or early access to new products to make them feel valued. - Personalized Emails: Use personalized emails to address their unique interests and preferences. - Incentives: Provide incentives like discounts, freebies, or loyalty points for sharing your emails. - Referral Programs: Implement referral programs that reward both the influential customer and their referrals.