How to Integrate Physical Materials with Email Marketing?
Here are some strategies to effectively integrate physical materials into your email marketing campaigns:
Personalized Direct Mail: Send personalized postcards or letters as a follow-up to your email campaigns. Exclusive Offers: Include a unique QR code or discount code in your email that leads to a physical coupon or gift. Event Invitations: Use emails to invite recipients to an event where they can receive physical giveaways or samples. Product Samples: Encourage email subscribers to sign up for free samples, which you then send via mail.