Fluid grids are crucial in email marketing for several reasons:
Responsive Design: They ensure that your emails look great on any device, providing a consistent user experience. User Engagement: A well-designed email is more likely to engage the recipient, leading to higher open rates and click-through rates. Brand Consistency: Fluid grids help maintain the visual integrity of your brand across various devices. Mobile Optimization: With a growing number of users checking emails on mobile devices, fluid grids ensure that your emails are mobile-friendly.