Why Should Email Marketers Be Concerned About This?
There are several reasons why email marketers should be concerned about their environmental impact:
Corporate Responsibility: Companies have a responsibility to minimize their environmental footprint, and email marketers play a role in this. Consumer Expectations: Increasingly, consumers are looking to support businesses that demonstrate a commitment to sustainability. Regulatory Pressure: Governments are enacting stricter environmental regulations, and companies may face penalties for non-compliance.