How Can You Optimize Campaigns Based on Analytics?
Once you have collected data from your email campaigns, use it to make informed decisions. For example, if you notice a low open rate, consider testing different subject lines or adjusting your send times. If your click-through rate is lower than expected, you might need to revise your email content or call-to-action buttons. Regularly reviewing your analytics and making adjustments based on the data will help you continuously improve your email marketing efforts.