How Does Decreased Credibility Affect Your Campaign?
Decreased credibility can have several negative impacts on your email marketing campaign:
Lower Open Rates: If recipients don't trust your emails, they are less likely to open them. Higher Unsubscribe Rates: Recipients who lose trust in your emails are more likely to unsubscribe. Poor Engagement: Lack of credibility can lead to lower click-through rates and overall engagement. Damage to Brand Reputation: Consistently sending untrustworthy emails can harm your brand's overall reputation. Increased Spam Complaints: Recipients may mark your emails as spam, which can affect your sender reputation and deliverability.