How Does gTLD Choice Affect SEO in Email Marketing?
While SEO is more directly related to website rankings, the choice of gTLD in email marketing can indirectly affect SEO efforts. A domain name that aligns with the brand and includes relevant keywords can enhance the visibility of email campaigns and encourage recipients to engage with the website. Search engines do not prioritize one gTLD over another solely based on the extension, but a well-chosen domain can contribute to a positive brand perception, which can lead to increased traffic and engagement.