How to Improve Email Deliverability with SendGrid?
Deliverability is crucial in email marketing. Here are some tips to improve it using SendGrid:
Authenticate Your Domain: Ensure you have set up SPF, DKIM, and DMARC records to authenticate your domain. Use a Dedicated IP Address: For higher email volumes, consider using a dedicated IP address to build your sending reputation. Monitor Bounce Rates: Regularly check your bounce rates and remove invalid email addresses from your list. Engage with Your Audience: Send relevant and engaging content to reduce unsubscribe rates and spam complaints. Warm-Up Your IP: Gradually increase your email sending volume to establish a positive sending reputation.