What are the Best Practices for Using Static Images?
Implement these best practices to effectively use static images in your email marketing campaigns:
Balance Text and Images: Ensure a good mix of text and images to provide a balanced and readable email. Responsive Design: Use responsive design techniques so that images look great on all devices, including smartphones and tablets. Consistent Branding: Use images that are consistent with your brand's style and tone to reinforce brand identity. Call to Action: Include clear calls to action (CTAs) that are either embedded in or associated with the images to drive engagement.