What are the innovations in Email Marketing that have enhanced user experience?
Several innovations have significantly enhanced the user experience in Email Marketing. The introduction of responsive design ensures that emails are visually appealing and functional across various devices, improving readability and engagement. Interactive elements such as carousel images, surveys, and embedded videos have made emails more engaging and interactive. Additionally, the use of AI and machine learning has enabled the creation of more personalized and predictive content, enhancing the relevance and effectiveness of email campaigns.