What Are the Key Indicators of a Cooling System Issue?
Several metrics can indicate that your email marketing efforts might benefit from a cooling system. These include:
Low Open Rates: If a significant portion of your emails are not being opened, it could be a sign of disengaged subscribers or poor subject lines. High Bounce Rates: A high number of bounced emails can indicate issues with your email list quality. Spam Complaints: If your emails are frequently marked as spam, it could impact your sender reputation. Low Click-Through Rates: If recipients are not engaging with the content of your emails, it may be time to reevaluate your content strategy.