What Compliance Regulations Should Email Marketers Be Aware Of?
Email marketers must be aware of and comply with various data protection regulations, such as the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA) in the United States. These regulations set strict guidelines on how personal data should be collected, stored, and used. Non-compliance can result in hefty fines and legal action, making it crucial for marketers to stay informed and adhere to these laws.