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What Metrics Should Marketers Track to Measure Email Campaign Success?

Backlinko recommends tracking the following key metrics to measure the success of email marketing campaigns:
Open Rate: The percentage of recipients who open your email.
Click-Through Rate (CTR): The percentage of recipients who click on a link within your email.
Conversion Rate: The percentage of recipients who complete a desired action, such as making a purchase or filling out a form.
Bounce Rate: The percentage of emails that were not delivered to the recipient's inbox.
Unsubscribe Rate: The percentage of recipients who opt out of your email list.

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