Example Company B utilizes a variety of email types to keep their audience engaged:
Welcome Emails: Sent to new subscribers to introduce the brand and provide a special offer. Newsletter Emails: Regular updates featuring new blog posts, eco-friendly tips, and company news. Promotional Emails: Highlighting sales events, special discounts, and new product launches. Abandoned Cart Emails: Reminders sent to customers who leave items in their online shopping cart. Re-engagement Emails: Targeting inactive subscribers with special offers to re-engage them.