What Challenges Might Affect Revenue Generation in Email Marketing?
Challenges that can affect revenue generation in email marketing include:
Deliverability Issues: Emails ending up in spam folders can significantly reduce your reach and impact revenue. List Fatigue: Sending too many emails can lead to subscriber fatigue, resulting in lower open and click-through rates. Content Relevance: If your content isnât relevant or valuable to your audience, they are less likely to engage and make purchases. Regulatory Compliance: Ensuring compliance with laws like GDPR and CAN-SPAM is crucial to avoid penalties and maintain trust.