There are a few strategies to consider when choosing a sender name:
Brand Name: Using your companyâs brand name can help in building brand recognition and trust. For instance, using "Nike" as the sender name if you are promoting sportswear. Personal Name: Sometimes, using a personal name along with the brand name can create a sense of personalization. For example, "John from Nike" can make the email feel more personal. Combination: Combining both personal and brand names can also be effective. "John Doe at Nike" provides a personal touch while still maintaining brand recognition.