How Can Email Marketers Achieve ISO Certification?
Achieving ISO certification involves several steps:
Understand the specific ISO standard relevant to your needs and how it applies to your email marketing activities. Conduct a gap analysis to identify areas where your current practices do not meet the standard's requirements. Implement the necessary changes to align your practices with the standard. This may involve updating policies, procedures, and technologies. Engage an accredited certification body to conduct an audit of your systems and processes. If the audit is successful, you will receive ISO certification.